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Can Sony claim to have done it again? In the wake of the box office performance of the blockbuster Demon Slayer: Infinity Castle, which brought in in excess of $600 million worldwide, Chainsaw Man – The Movie: Reze Arc has officially crossed the $100 million milestone worldwide, hitting a international earnings of $108M during its debut. The film surpassed the horror sequel Black Phone 2 ($12.9 million) in its sophomore frame in movie houses, as well as the music documentary Springsteen: Deliver Me From Nowhere starring actor Jeremy Allen White (nine million dollars).

Strong U.S. and Worldwide Performance

The work of Tatsuya Yoshihara, the movie is a direct continuation of the initial season of Chainsaw Man. It brought in $18.2 million domestically after a robust $5.2 million Saturday and $4.5M Sunday performance. Internationally, the animated by MAPPA feature earned $14.7M across 46 Sony markets, pushing its worldwide total to $60.4 million under Sony (over $43 million international, $18.2 million domestic). Sony has yet to announce its official box office total.

Benchmarks to Previous Successful Anime Films

Anime marketing agency White Box Entertainment noted in prior discussions, comparing the feature's anticipated earnings to Jujutsu Kaisen 0, which grossed $34M in the domestic market in 2022 and opened to a nearly identical eighteen million dollars stateside. The new film's first weekend matches that marker, while its $108 million global gross presently stands slightly below the earlier film's over $166 million total earnings. Even if it doesn't seem possible Chainsaw Man – The Movie: Reze Arc will achieve the numbers of smash success Demon Slayer: Infinity Castle, it remains a significant success for the studio.

Fan Engagement Campaigns Drive Box Office Dominance

Sony and its subsidiary the anime streaming service Crunchyroll have successfully utilized community involvement to propel their supremacy at the anime box office. The Reze Arc advertising push kicked off at the Anime Expo in LA in summer with a MAPPA presentation, unique experiences, and photo opportunities with Pochita, and later included a significant involvement at NYCC featuring never-before-seen content, lotteries for fans, and more MAPPA sessions. Moreover, organizers held an private showing for enthusiasts for moviegoers and influencers alike after the concluding day of the convention.

What’s Next

This year marks a significant period for animated films, and for Sony, which has an additional animated movie releasing in the coming months in the upcoming Jujutsu Kaisen: Execution in November.